How to Use Online Tools for Smooth Team Collaboration

Image source: Pixabay One of the problems that teams working in different geographical locations face is the lack of direct collaboration on projects. It is usually challenging to manage time differences and schedules while adhering to project deadlines. The good news is that there are some great software solutions available today which can help solve […]

Marketing for eCommerce Startups: 3 Effective Strategies

Source: unsplash.com eCommerce accounts for almost 20% of all retail sales. And with more people embracing the convenience of online shopping, that number is likely to increase even more in the future. But at the same time, new eCommerce startups are facing steeper competition as well. On one hand, they have to compete against other […]

Project Lifecycle in Agile – Planning, Analysis and Design

As every entrepreneur knows, every business is different and, implicitly, every project is also different. But, one aspect that is always consistent is the project lifecycle, especially when working with an agile development agency.   This is why it is crucial for every business owner to understand it before starting their next web or mobile […]

Why Mobile Marketing is Vital for Your Business

With so many options available today for marketing, it can be hard to know which ones really work and which ones you’re better off not using. Many businesses get it right in the beginning but the question remains: why does mobile marketing matter for your business? What is Mobile Marketing? Mobile marketing is an excellent […]

YouTube SEO – How Does The YouTube Algorithm Work?

Every business has at least a basic understanding of SEO and knows how to “work” different algorithms, like Google’s, in their favor. But what about YouTube SEO and its intricate algorithm?   Since YouTube launched in 2005, it has developed into more than just an online platform for users to upload, share, and watch videos. […]

The Benefits Of Long-tail Keywords In Your SEO Strategy

Keywords help your website compete on the search engine results page, and show in front of your competition when a user is looking for a solution that you provide. But just using words in your content is not enough for a good content strategy.   This is why today we are going to discuss the […]

Digital Marketing Strategy: How To Structure A Plan?

While a lot goes into a successful business, few things are as important as marketing. In particular, your digital marketing strategy. Digital marketing has become incredibly popular and is one of the best ways to expand your reach and get new customers. However, you need to ensure you have a plan or strategy in place […]

How To Grow Your Small Business and Earn More Faster

Being a small business owner can go from exhilarating to overwhelming quickly. You may do great one month, making more sales than you imagined, only to experience a massive drop the next and be wondering how you’ll make ends meet. If you’ve put a lot of your own money into getting your business off the […]

Why Do You Need Analytic Tools For Your Business – 5 Tool Examples

Perhaps every successful business today understands that the world we live in is not only becoming more and more digital, but it is also data-driven. And this is where analytic tools come in handy.   Simple steps like finding and showcasing a unique aspect that differentiates you from your competition, or understanding and optimizing your customer […]

Is Ruby an Underappreciated Programming Language?

Source: Pixabay.com With languages like Python, JavaScript, and C++ or C# gathering all the attention nowadays, it’s easy to let a fun and dynamic language like Ruby in the shadow. However, Ruby has plenty of attributes developers should keep in mind. Things like an efficient garbage collection system or a coherent design that allows users […]