Why You Should Do User Research When Building Your Website?

user research for web and mobile development

As a business owner, you heard this time and time again – you need a digital platform that resonates with your users if you want to compete in the digital landscape. The reality is, every business, regardless of its offerings, needs an online presence.   But we are not talking about just being active on […]

Top 9 Social Media Trends To Check Out In 2022

Everything is evolving, so are social media and social media trends. And it’s not surprising – everyone uses social media basically nonstop and, as a result, these channels influence the lives of thousands of millions of people every day.   Simply put, social media is a huge part of our daily routine and we are […]

4 Steps To Plan A Great Social Media Strategy

Social media is a big part of our everyday life, and it is a powerful tool for businesses to engage with their audiences. So, a good social media strategy plays a vital role in determining the success of your business, without a doubt.   But, the number of different social media platforms is constantly increasing […]

Google Algorithm Update – What to look out for in 2022?

We all want to be at the top of Google Search Ranking. And how can we not? Google is where 90% of the World Wide Web searches happen.   And we all want to have the best SEO score to be at the top of that search results page to get clicks, traffic, more customers […]

Top 10 Undeniable Digital Marketing Trends in 2022

Using the right digital marketing strategy, a marketer can propel the company to the top. But, as an ever-changing changing environment, digital marketing trends rise and fall constantly. Thus, it is vital to keep up with the latest trends.   Moreover, the lockdown and the overall effects of the COVID-19 pandemic over the way we […]

How Do You Create Mobile-friendly Content? SEO Best Practices

Nowadays Google is prioritizing mobile-friendly content in search results as a step towards mobile-first. It has never been more important to build mobile-friendly content.   Consumers continue to use more and more hours scrolling through their mobile devices, exposed to more than thousands of ads every day. To find new ways of reaching consumers, it […]

How Can Responsive Web Design Be A Part Of Your Digital Marketing Strategy?

With the growing market of smartphones, tablets, and other mobile devices, responsive web design has become a vital part of developing digital marketing strategies. But, web design trends change every year and companies must adapt if they want to keep on top.   However, whether you are own start-up and want to build your first […]

What are Cookies on the Internet and How Can They Help Your Business?

Whatever industry you work in, you heard of cookies on the internet also known as HTTP cookies, browser cookies, computer cookies, or web cookies – they all are synonyms for one and the same thing.   But do you know what these cookies are and why is it important to get your users consent before […]

9 Best Digital Marketing Campaign Tools Of 2021

In a previous article, we discussed some of our favorite digital marketing campaign tips and how you can use these strategies to compete in your market. Now, it’s time to complete that “guide” with a set of digital marketing campaign tools to ensure your success.   Fortunately, there are a lot of different such tools […]

Digital Marketing Campaign Tips And How To’s

If you are like most business owners, you want to boost your digital marketing campaign so you can achieve your goals and grow your business. But instead, like many other marketers, you probably find yourself thinking:   “I’m spending so much time and money on digital marketing campaigns to promote my business, but I’m not […]