Top 3 Ways to Drive More Traffic to Your Website

Image source: unsplash.com    Whether you are an eCommerce store or not, driving traffic to your site will be one of your top priorities if you want to increase conversions and sales for your company. What businesses need to know is that their site is one of the most essential elements of their business. It […]

Google Algorithm Update – What to look out for in 2022?

We all want to be at the top of Google Search Ranking. And how can we not? Google is where 90% of the World Wide Web searches happen.   And we all want to have the best SEO score to be at the top of that search results page to get clicks, traffic, more customers […]

How Do You Create Mobile-friendly Content? SEO Best Practices

Nowadays Google is prioritizing mobile-friendly content in search results as a step towards mobile-first. It has never been more important to build mobile-friendly content.   Consumers continue to use more and more hours scrolling through their mobile devices, exposed to more than thousands of ads every day. To find new ways of reaching consumers, it […]

YouTube SEO – How Does The YouTube Algorithm Work?

Every business has at least a basic understanding of SEO and knows how to “work” different algorithms, like Google’s, in their favor. But what about YouTube SEO and its intricate algorithm?   Since YouTube launched in 2005, it has developed into more than just an online platform for users to upload, share, and watch videos. […]

Artificial Intelligence in Advertising

Understanding human behavior is one of the key points for creating effective advertising strategies. This includes consumers likes, dislikes, interests, shopping patterns, etc. The technology of artificial intelligence (AI) systems is used to track information (shopping patterns) and create powerful insights into market behavior. As companies compete to put the right products in front of […]