4 Tips to Make Your Business Stronger in 2022

More than 20% of small businesses fail within the first year. And a big reason for that is the inability to set up strong foundations for the business that would allow it to reach its target audience and maintain growth. Companies that want to maintain momentum and grow must always be looking for ways to […]

The Magic of Targeted Marketing

Targeted marketing, a process every company needs to go through. Why? Imagine that you own a steak restaurant. Now, as a steak restaurant owner, you probably think: “I don’t need targeting, everyone needs to eat. And the more people that know about my restaurant, the better.” Right? Well, not exactly.   Indeed, we all need […]