What Is Google Preview?

Google preview is a summary of what your users can expect when they come across your page in the Google search results. This short presentation comprises of your Title Tag and meta description and is the first attention grabber your site has. So it is important that it shows attractive and relevant information that reels […]

What Is Alt Text For Images?

Alt text for images, or Alternative text, is a line of text in HTML code with the purpose of providing a description and a context for an image. It is worth mentioning that you might also come across other names like “alt tags” or “alt descriptions”.   Nevertheless, this description serves as a way to […]

What are Headings and Subheadings in SEO?

Headings and Subheadings help to create a clear text structure that is easy to read both for users and search engines. In general, headings – and implicitly subheadings – capture attention, provide an organized flow, and highlight the importance of each section.   Moreover, they also make it easier to see different relationships between those […]

What Are Meta Descriptions?

Meta descriptions are an HTML attribute that shows a snippet that is used to summarize and describe a web page’s content. Meta descriptions will be displayed under the title tag on search engine results pages (SERPs) and it can influence your website’s click-through rate, thus, playing a significant role in on-page SEO.     Why […]