Google Algorithm Update – What to look out for in 2022?

We all want to be at the top of Google Search Ranking. And how can we not? Google is where 90% of the World Wide Web searches happen.   And we all want to have the best SEO score to be at the top of that search results page to get clicks, traffic, more customers […]

What is an SSL Certificate

You might ask yourself what is an SSL certificate and why is everyone so crazy about them? Especially if you are a web owner, a digital marketeer, or a web developer. Well the simple version is, SSL (Secure Socket Layer) is part of the standard method for establishing safe and encrypted links between two locations […]

Page Speed Tips

Page speed is a measure of how fast the content on a page loads, and thus page speed can also be described as ‘page load time’. Below you’ll find out what page speed is in more detail, why it’s important, how to test your website’s page speed, and also some page speed tips you can […]

What Are Meta Descriptions?

Meta descriptions are an HTML attribute that shows a snippet that is used to summarize and describe a web page’s content. Meta descriptions will be displayed under the title tag on search engine results pages (SERPs) and it can influence your website’s click-through rate, thus, playing a significant role in on-page SEO.     Why […]

What are embedded objects?

Embedded objects are any external files, like images, videos, or any other graphic media, that are added on a page using HTML, so they appear as part of the code. For example, when you embed a YouTube video into your site, you will have to add a code block within your content that looks something […]

What Is Text To HTML Ratio?

A website has a frontend and backend. The front end is where the text is displayed on a computer screen for users to read. In contrast, the HTML code is written and stored in the back end. So, HTML is used to structure the content of a web page, where the content can be text, […]

How Voice Search SEO Helps Your Search Engine Optimisation Strategy

The increasingly rapid development within technology changes how businesses work every single year. Some advancements are just fads, but some cause a lasting change – Voice Search is one of those things. In fact, the adoption of voice search technology has affected both Internet of Things and the way the internet is used. Initially, this […]