What Is Google Preview?

Google preview is a summary of what your users can expect when they come across your page in the Google search results. This short presentation comprises of your Title Tag and meta description and is the first attention grabber your site has. So it is important that it shows attractive and relevant information that reels […]

What Is Alt Text For Images?

Alt text for images, or Alternative text, is a line of text in HTML code with the purpose of providing a description and a context for an image. It is worth mentioning that you might also come across other names like “alt tags” or “alt descriptions”.   Nevertheless, this description serves as a way to […]

What are Headings and Subheadings in SEO?

Headings and Subheadings help to create a clear text structure that is easy to read both for users and search engines. In general, headings – and implicitly subheadings – capture attention, provide an organized flow, and highlight the importance of each section.   Moreover, they also make it easier to see different relationships between those […]

What Is Text To HTML Ratio?

A website has a frontend and backend. The front end is where the text is displayed on a computer screen for users to read. In contrast, the HTML code is written and stored in the back end. So, HTML is used to structure the content of a web page, where the content can be text, […]