Google Algorithm Update – What to look out for in 2022?

We all want to be at the top of Google Search Ranking. And how can we not? Google is where 90% of the World Wide Web searches happen. And we all want to have the best SEO score to be at the top of that search results page to get clicks, traffic, more customers […]
9 Best Digital Marketing Campaign Tools Of 2021

In a previous article, we discussed some of our favorite digital marketing campaign tips and how you can use these strategies to compete in your market. Now, it’s time to complete that “guide” with a set of digital marketing campaign tools to ensure your success. Fortunately, there are a lot of different such tools […]
The Benefits Of Long-tail Keywords In Your SEO Strategy

Keywords help your website compete on the search engine results page, and show in front of your competition when a user is looking for a solution that you provide. But just using words in your content is not enough for a good content strategy. This is why today we are going to discuss the […]
10 SEO Myths to Ignore in 2020

Today we are looking at the 10 SEO myths we absolutely have to avoid in 2020. Why? Because keeping track of SEO rules and practices is an ongoing task, especially as everything is turning into a digital format and more and more businesses are focusing on their online presence where SEO is quite essential. One […]
What Is Alt Text For Images?

Alt text for images, or Alternative text, is a line of text in HTML code with the purpose of providing a description and a context for an image. It is worth mentioning that you might also come across other names like “alt tags” or “alt descriptions”. Nevertheless, this description serves as a way to […]
What Are Meta Descriptions?

Meta descriptions are an HTML attribute that shows a snippet that is used to summarize and describe a web page’s content. Meta descriptions will be displayed under the title tag on search engine results pages (SERPs) and it can influence your website’s click-through rate, thus, playing a significant role in on-page SEO. Why […]
What Are Meta Keywords?

Meta keywords are a type of meta tag that appears in a web page’s HTML code, and it helps search engines determine what the topic of the web page is about. They differ from regular keywords in that they appear ‘behind the scenes’ – in the source code – of your page, rather than on […]
What is Keyword cloud in SEO ?

The Keyword Cloud in SEO is essentially a list of the most commonly used keywords on your website. And you can use a variety of tools to analyze the keywords on your webpages and the results will show you which words are more frequently used within your content. For example, when analyzing your site via […]
What Are Title Tags?

A title tag is the element that states the title of a web page. Title tags are displayed on Search Engine Results Pages (SERPs) as a clickable headline for a web page and are intended to be a succinct, concise description of the web page’s content, making them incredibly important for SEO. Why Are […]
3 Things That Will Increase Traffic To Your Website

The internet has been around for decades at this point, and we already know which elements an impactful website should contain. User-friendly navigation, interesting layout, responsive web design, clear call to actions and much more. With these elements in place, the most important thing for your website to generate traffic is that something is going […]