How Typography Affects Your Conversion Rate
Previously, the Wiredelta® team presented the importance behind colors and how to use them to your benefit. We talked about the emotional and psychological impact colors have on consumers and why it is so important for businesses to know how to choose the colors that best represent their brand identity. Today, we are presenting how […]
The Comeback of Scrolling & Single Page Websites
Contrary to common belief, scrolling may be more beneficial for your website as opposed to websites that force the consumer to click in order to navigate. The popular candy brand, Kit-Kat, is a prime example of a company pursuing the single page trend. The reason? Story-telling. Today, selling a product is no longer about the […]