Small Business SEO: Ranking Your Business On Top Of Google

While a lot goes into a successful business, among the most important is attracting new customers. There are plenty of ways to do this, but one of the most crucial in the modern day is to have a website. This will give potential customers a place to learn what your company does, the products/services you […]

Marketing for eCommerce Startups: 3 Effective Strategies

Source: unsplash.com eCommerce accounts for almost 20% of all retail sales. And with more people embracing the convenience of online shopping, that number is likely to increase even more in the future. But at the same time, new eCommerce startups are facing steeper competition as well. On one hand, they have to compete against other […]

YouTube SEO – How Does The YouTube Algorithm Work?

Every business has at least a basic understanding of SEO and knows how to “work” different algorithms, like Google’s, in their favor. But what about YouTube SEO and its intricate algorithm?   Since YouTube launched in 2005, it has developed into more than just an online platform for users to upload, share, and watch videos. […]

The Benefits Of Long-tail Keywords In Your SEO Strategy

Keywords help your website compete on the search engine results page, and show in front of your competition when a user is looking for a solution that you provide. But just using words in your content is not enough for a good content strategy.   This is why today we are going to discuss the […]

Does Social Media Marketing (SMM) help boost your SEO and bring more traffic?

A question many entrepreneurs and starting businesses ask is – does Social Media Marketing (SMM) help SEO?   More importantly, how can you use these external channels to develop your business? Social medias like Facebook, Twitter, LinkedIn or Instagram have a lot of good qualities on their own. But they can actually help your digital […]

3 Ways Social Listening Can Help Your SEO

Source: pixabay.com Everyone knows that SEO is crucial for businesses and individuals who want to get noticed online. Now, while there are a few standard techniques one can use to gain some attention for search engines, it’s also important to know that SEO is more of an art.  With new algorithm updates rolling out almost […]

8 Ways You Can Elevate Your Online Business and Increase Sales

We live in a world where online retail has soared to new heights. With the coronavirus pandemic, consumers were forced to purchase the goods and services they needed online as shop fronts were forced to close.  Now, online retail has become more competitive than ever and as an online business it can be difficult to […]

10 SEO Myths to Ignore in 2020

Today we are looking at the 10 SEO myths we absolutely have to avoid in 2020. Why? Because keeping track of SEO rules and practices is an ongoing task, especially as everything is turning into a digital format and more and more businesses are focusing on their online presence where SEO is quite essential. One […]

What is an SSL Certificate

You might ask yourself what is an SSL certificate and why is everyone so crazy about them? Especially if you are a web owner, a digital marketeer, or a web developer. Well the simple version is, SSL (Secure Socket Layer) is part of the standard method for establishing safe and encrypted links between two locations […]

URL Address best practices

The URL address is one of the most fundamental basics of “internetting”. It is often referred to as the web address, and it is one of the building blocks of SEO.   In fact, the URL structure and domain names play a crucial role in how well your web pages can perform, and so in […]