The Story of Mobile Push Notifications
Email notifications may be easy to ignore, but chances are if you get a notification directly from your phone screen you can’t miss it! So, what exactly are these notifications being sent to your phone and how can they help your company? They are called mobile push notifications and they create a sense of urgency […]
The Comeback of Scrolling & Single Page Websites
Contrary to common belief, scrolling may be more beneficial for your website as opposed to websites that force the consumer to click in order to navigate. The popular candy brand, Kit-Kat, is a prime example of a company pursuing the single page trend. The reason? Story-telling. Today, selling a product is no longer about the […]
Wiredelta & Knæk Afgiften – Cracking the Tax on Nuts
Knæk Afgiften, cracking the tax on nuts, was a campaign founded by Mads Lønnberg [Nøddebazaren.dk] in 2014 that aimed at removing the Emergency Fee. This infamous measure, allowed the Danish government to tax unhealthy foods imports, which previously included nuts for considering them rich in fat. However, the United States Department of Agriculture (USDA) includes nuts […]
Wiredelta & Nøddebazaren – Fancy a Fueling Snack?
Nøddebazaren.dk is an online shop owned by Mads Lønnberg, creator of the successful Knæk Afgiften campaign. After visiting South America, Mads wanted to share with Denmark all the amazing flavors he discovered in the region. It was then when he understood that nuts are not just snacks. They’re actual fuel for your brain! Don’t you […]