Betterrates is a peer2peer investments company set to empower lenders and private loaners, by directly connecting them. Inspired by the success of UK and US practices, Betterrates aims at bringing the sharing economy to a new level. Comparing the concept with AirBnB, the company enables their users to “rent” their money to vetted individuals.
The company collaborates with both RKI / Experian and SKAT to verify users’ financial data and provide credit-approved loans for private individuals. Aside from that, the platform incorporates BetalingsService for secure payments and NemId authentication for extra security. Betterrates allows private investors to come together and supply individuals with the financial boost they need. Each of them can choose how much they contribute with, and their monthly benefits are sent directly to each of their accounts.
On the other side, the borrower is verified and the platform assesses their creditworthiness. If they are eligible for a loan, their request is approved, and the loan is sent directly to their account.
Disclaimer: The information and screenshots presented below reflect the website and/or application at the moment of its publication. Wiredelta does not have a maintenance agreement in place with this client, therefore all changes and updates that occurred after this date have been made by the client.
The Intricacy
A platform that deals with private loans must be and look professional. However, designs are not limited to colors and text. The platform should be responsive and user friendly both on the fly and while sitting comfortably in the office.
Therefore, the solution for the Betterrates platform needed dynamic CSS components on every desktop size in order to respond to different desktop screens. At the same time, mobile devices are gaining more and more popularity. Not only that, but in 2010, Google announced a new “mobile-first” indexing rule that will place mobile friendly web applications higher on SERP than those who do not comply.
So, the company needed to consider providing a seamless experience for the user, not only on traditional devices, but mobile devices as well.
The Solution
In order to create the perfect solution, Betterrates partnered with Wiredelta®. Together we built a responsive HTML template using the Twitter Bootstrap framework. The reason we chose this framework is its incredible functionality. The framework was initially built by the solid engineering teams at Twitter, and as expected, took off in the open source community acting as the perfect link between CSS, HTML and JS.
Not only provides Bootstrap the seamless user experience Betterrates needs, but also, they can now compete on a higher level. At the same time, the website does risk being penalized if Google decides in the future to push more on their new indexing rule. All in all, it is a win-win-win situation.
Conclusion
Betterrates made private lending and borrowing safe, easy and peer-2-peer. Wiredelta helped take this amazing concept to a whole new level by making it desktop and mobile responsive. Loans and investments are not limited to banks anymore.
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